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Unlocking the full power of the dashcam

By Holly Dempster2021-02-11

Dashcams have been providing motorists with an extra set of eyes on the road for many years. While this silent witness can undoubtedly help assist in liability claims, the dashcam does so much more when leveraged to its full potential.

A fully integrated video solution can help build trust between the office and the road, remove question marks around liability and improve coaching programmes. And that’s not all. Modern smart systems can classify footage automatically and alert fleet managers to unsafe incidents within minutes.

Unfortunately, many fleets are not seeing these benefits. Less than 50% of video-enabled fleets have the capability to automatically classify footage, receive alerts whenever unsafe behaviour is captured, or view footage in context with speed and other vehicle data.  

If you fall into that number and your dashcam isn’t helping you realise the benefits detailed below, it could be time to look for a new solution.

Does your dashcam…

Give you peace of mind?

As much as you may want to, it’s impossible to be in the cab with every one of your drivers. But a dashcam can give you the next best thing.

That said, many solutions are reactive, which, while useful when determining liability after an accident, do not help with the day-to-day management of your drivers.

A proactive solution can capture and categorise footage and alert you as soon as it happens. This approach allows you to view and analyse an incident while your driver is still on the road. With this information to hand, you can issue warnings and advice within minutes – as close as you’ll ever get to a seat in the cab.

Build trust with your drivers?

A common objection to dashcam technology is that it feels a little “Big Brother”. The suggestion being that if management trusted its drivers, it would not need to monitor their every move.

In reality, the opposite is true. Suspicion and low trust stem from a lack of information. When it comes down to one word against the other, the fleet manager cannot possibly back a driver with 100% confidence.

With a dashcam in place, questions around liability can be answered. Both drivers and fleet managers can relax safe in the knowledge that events surrounding an accident have been recorded by an impartial witness.

What’s more, footage captured by your dashcam, along with fleet data, can be used to score and rank your drivers. The safer the driver, the higher the score. This enables you to reward top performers as well as coach out unsafe behaviours.

Improve your training process?

A comprehensive dashcam can do much more than unravel the events surrounding an accident. With HD footage of driver behaviour, fleet managers can spot and address distraction and other behaviours that could increase risk, long before any accident takes place.

By regularly reviewing footage of the road and the view inside the cab, you can build a better understanding of why a driver made a sharp turn, a hard stop, or fast acceleration.

With evidence-backed accounts of unsafe incidents, it’s easier to give drivers a clear sense of what went wrong and which areas require improvement.

Viewing this footage along with telematics data on location and speed can help you provide coaching and advice in-context, improving your training process and helping to eradicate bad habits across your fleet.

Do more with your dashcam

Verizon Connect’s integrated video solution gives you eyes on the road in minutes. Our cameras record from the moment the engine is switched on until the second it is shut down.

As soon as a harsh driving event occurs, it is analysed by our AI engine. The footage is then classified as a collision, dangerous driving, harsh driving, or low risk. Next, you’ll receive a notification alerting you to the event, which you can then watch straight away on your desktop or mobile device.

With real-world footage at your fingertips, you can take immediate action to correct unsafe behaviours – without having to sift through hours of unrelated video.

When you combine our HD dashcam video with your fleet data, you’ll get a much clearer picture of the incident. Within seconds, you’ll know who was driving, what route they are on and how fast they were travelling.

Our driver-facing in-cab cameras complete that picture, allowing you to simultaneously view both perspectives, adding even further context to an unsafe event. And with streamlined video download, all footage can be saved and shared with insurance companies to assist with claims, and drivers and managers to improve coaching.

Once a technology that fleet managers could only dream of, smart video is now accessible to all. And once in place, smart video can drive smarter analysis, smarter decision making, smarter coaching – and ultimately, smarter businesses.

Click here to find out more about the Verizon Connect Integrated Video solution. Or, to see it action, book a short, no obligation demo today.


Holly Dempster

Holly is the Marketing Specialist for UK & Ireland, Verizon Connect. With 5 years' experience in the IT Sector and a Journalism degree, her passion lies in the power of content. Holly's focus areas to date include, Digital, Channel and Consultative Marketing.


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